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These advertisements are run by ‘testers’ in a group to test your partner’s loyalty on social media in Vietnam. Currently, it is easy to find such ‘testing groups’ on Facebook, Instagram, and TikTok. These groups can have hundreds to thousands of members. If you search for the keyword ‘test nguoi yeu’ (test darlings) on TikTok, you will find some with over 195 million search results. Confusing services This emerging trend reflects the strange needs of many couples and the development of confusing services.  According to Tuoi Tre (Youth) newspaper, the service of testing lovers first appeared in early 2023. Recently, the number of people joining ‘lover tests’ groups and searching for related terms has been increasing daily. The main contributors to these groups are the testers, who often post their services as statuses. Once someone interacts with their post, they would immediately message that person. This service attracts a large number of people, wit...

During a recent workshop in Hanoi, Associate Professor Tran Thi An, President of the Hanoi Folk Arts Association, highlighted the importance of folk artists in preserving and promoting the rich cultural heritage of the city. By transmitting the essential values of Hanoi’s ancient culture, these artists play a vital role in safeguarding the intangible cultural treasures of the capital. A performance by the Hanoi Ca tru Club at Kim Ngan Temple, No.42 Hang Bac Street. Photo courtesy of the club During a workshop titled “The Role and Responsibility of Artisans in Protecting and Promoting the Value of Hanoi’s Intangible Cultural Heritage,” she emphasized the significance of folk artists in preserving and promoting cultural heritage. These artisans possess a social responsibility to safeguard and promote the values associated with cultural heritage. According to researcher Le Hong Ly, it is crucial for folk artists to play a more active role in educating the community, partic...